WEBVTT 00:00.000 --> 00:07.640 All the sales and marketing gurus, they all say make the offer seem easy, make the results 00:07.640 --> 00:12.360 seem guaranteed, make it a no brainer, all of this stuff. 00:13.040 --> 00:18.440 That's what's being taught and so then people are selling their services with this narrative 00:18.440 --> 00:21.100 and unfortunately it's just all bullshit. 00:21.620 --> 00:27.540 This is the true health report where critical appraisal fuels true freedom. 00:33.150 --> 00:36.410 Hello everyone and welcome to the true health report. 00:36.690 --> 00:39.650 I'm your host as always Dr. Andrew Kaufman. 00:40.390 --> 00:46.750 Now I want to talk about a slightly different topic or at least the central topic of today's 00:46.750 --> 00:55.590 report about business and entrepreneurship because I think as individual men and women 00:55.590 --> 01:02.170 in the truth community who have made a commitment to a spiritual development path and to 01:02.170 --> 01:07.310 living in the truth, I think from my experience we face two major obstacles. 01:08.410 --> 01:13.890 One of those obstacles of course is that the corporate business practices that we see, 01:14.610 --> 01:21.390 the marketing, the PR, et cetera, rub us the wrong way because it doesn't fit in our 01:21.390 --> 01:23.250 perception of natural law. 01:23.350 --> 01:25.830 We don't want to be hustlers and take advantage of people. 01:25.970 --> 01:29.730 We don't want to use marketing gimmicks to sell. 01:29.950 --> 01:36.250 We want to have an honest business where we provide real value in our products and services. 01:36.930 --> 01:44.750 And then secondly there is a prevailing opinion that in order to live in the truth we need 01:44.750 --> 01:54.130 to essentially become hermits and become destitute and in fact that is not really 01:54.130 --> 01:56.890 I don't think what God intended. 01:56.890 --> 02:03.950 I believe that He intended us to live in abundance and that's what we're provided in this natural 02:03.950 --> 02:04.610 environment. 02:05.410 --> 02:13.110 And so I want to help have this discussion and overcome those perhaps fears or worries 02:13.110 --> 02:21.710 that you will be sucked into the greed matrix simply by having a successful business and 02:21.710 --> 02:24.710 by amassing wealth or abundance. 02:24.710 --> 02:31.290 So to hash out these matters, my guest today is Laura Bolton. 02:31.590 --> 02:41.910 She has a lot of experience in coaching and in business and has brought a new model called 02:42.470 --> 02:50.570 Creative Partnership which is a way to integrate good business practices and the values that 02:50.570 --> 02:56.110 I introduced but in a very ethical and spiritual manner. 02:56.390 --> 02:57.110 So welcome Laura. 02:59.710 --> 03:04.030 Hello. Thanks for coming on the show to have this discussion. 03:04.330 --> 03:10.290 Would you mind telling the audience a little bit about your experience of how you led 03:10.290 --> 03:16.790 to this and perhaps introduce your way of conceptualizing this issue? 03:17.590 --> 03:21.350 Yeah so I mean gosh there's so much to say about me. 03:21.510 --> 03:23.110 I'm not going to give you my life story. 03:23.990 --> 03:25.850 We'll be here all year. 03:26.790 --> 03:35.350 But in terms of I guess entrepreneurship, I was in the corporate world for 15 years. 03:36.890 --> 03:40.710 I did a lot of work around change management. 03:41.310 --> 03:45.930 So change management projects really looking at the people side of change. 03:46.810 --> 03:51.190 Which is the element that most companies don't even think about. 03:52.910 --> 03:57.350 And then you know as I was going through my career I never felt 03:58.730 --> 04:01.910 and I'm sure people that are listening can relate to this. 04:01.990 --> 04:03.590 I never quite felt like I fit in. 04:03.710 --> 04:06.550 I never felt it never felt right to me. 04:07.010 --> 04:11.110 And so I was kind of like almost in two different worlds. 04:11.290 --> 04:15.770 There's this like aspect of me that didn't feel good about it. 04:15.770 --> 04:19.090 Didn't feel like it really kind of worked for me. 04:19.930 --> 04:26.990 But then I was also deeply in the programming of you have to get a job. 04:27.110 --> 04:29.070 And you have to have job security. 04:29.530 --> 04:34.010 And you have to work really hard and get promotions. 04:34.470 --> 04:38.170 And it's all of that which is the classic societal conditioning. 04:39.110 --> 04:43.630 But it always I never felt like I get in my soul. 04:43.630 --> 04:46.070 I never really felt good about it. 04:46.250 --> 04:48.930 It never felt like it kind of aligned with me. 04:49.910 --> 04:52.390 And so eventually I just left. 04:55.890 --> 04:58.970 Just all of a sudden one day I just got to a point where 04:58.970 --> 05:01.030 I think sometimes a switch just flips. 05:02.410 --> 05:06.950 And I Laura was it was it like that you experienced cognitive dissonance 05:06.950 --> 05:11.910 when you were you know in that role but your mind and spirit were diverging. 05:12.580 --> 05:13.650 I think so yes. 05:13.790 --> 05:14.730 And it wasn't just work. 05:14.870 --> 05:15.950 It was the way I was living. 05:16.190 --> 05:21.730 It was like I was living the typical what I would kind of affectionately call a normie life. 05:22.170 --> 05:28.490 So I had a big house and a partner and a flashy car that I used to whiz around in. 05:28.750 --> 05:33.670 And I had this great job and everyone would go out drinking at the weekends. 05:33.670 --> 05:37.050 And it was just like this sort of typical normie life. 05:37.790 --> 05:43.030 And I was doing it but I never there was something that was like off. 05:43.210 --> 05:46.470 There was something that was kind of missing like like in my heart. 05:47.290 --> 05:53.150 And when I left my corporate career I also left. 05:53.450 --> 05:54.470 I also sold my house. 05:54.570 --> 05:55.330 I left my partner. 05:55.550 --> 05:56.950 I literally changed everything. 05:57.410 --> 06:02.230 And one of the main reasons that I actually left corporate was because 06:02.230 --> 06:04.050 I was having a ton of health issues. 06:04.890 --> 06:08.610 So I was constantly at the doctor's surgery. 06:09.070 --> 06:12.670 I was constantly being given medications and just getting worse. 06:12.970 --> 06:23.310 Having a variety of different problems from you know anxiety to repeated like chest infections 06:23.310 --> 06:26.310 to problems with my gut to problems with my skin. 06:26.490 --> 06:31.850 And I actually discovered functional medicine and started getting into that and biohacking 06:31.850 --> 06:33.550 and holistic health. 06:34.150 --> 06:39.730 And I started to change my lifestyle completely. 06:40.250 --> 06:43.350 And most of the issues that I had actually cleared up believe it or not. 06:44.250 --> 06:48.510 Well I certainly believe it because that's exactly what I preach. 06:49.170 --> 06:50.430 I know I know. 06:50.730 --> 06:58.570 And so that was kind of I guess my that was kind of my first I guess stage of awakening 06:59.150 --> 07:04.990 and was awakening to the health aspect and the medical industry. 07:05.370 --> 07:10.650 And it's funny because I look back now and I can't even recognize that version of myself 07:10.650 --> 07:12.890 taking medications going to the doctor. 07:13.030 --> 07:16.170 Like I haven't been to a doctor or taking medications for over 10 years now. 07:17.390 --> 07:22.070 Like and just the idea of doing that seems so foreign to me. 07:22.110 --> 07:24.570 It's like I can't quite believe that I was like that. 07:24.570 --> 07:27.450 And I think that's what happens when you awaken. 07:27.870 --> 07:31.150 You see you can't go back because once you've seen you've seen. 07:31.690 --> 07:38.110 And then in 2020 you know obviously I woke up a lot more to all sorts of other things. 07:38.710 --> 07:45.250 But I started my entrepreneurship journey you know after I left corporate. 07:45.730 --> 07:52.730 And I went into coaching but it was more focused on high performance health. 07:52.730 --> 08:00.310 So I was working with athletes CEOs entrepreneurs to optimize their health. 08:00.490 --> 08:05.730 And then over the years that has transitioned into entrepreneurship 08:05.730 --> 08:12.390 and helping people with their businesses but also just helping people with their life 08:12.390 --> 08:14.770 because business and life is not separate. 08:15.090 --> 08:17.730 You know everyone talks about this work life balance for example. 08:18.330 --> 08:23.230 No business is just one aspect of life. 08:23.590 --> 08:28.350 And all those aspects are interconnected and influence each other. 08:28.510 --> 08:34.270 So when I'm coaching someone around business it's not just about business. 08:34.970 --> 08:42.110 It's about their whole life and their inner world because the inner world is what determines 08:42.970 --> 08:49.390 the choices you make the behavioral patterns that you have and then hence the results that 08:49.390 --> 08:50.150 you actually get. 08:50.510 --> 08:56.130 And so you know a lot of people are looking for business strategies and tactics. 08:56.370 --> 08:57.430 I don't do any of that. 08:57.830 --> 08:59.070 I don't give advice. 09:00.250 --> 09:02.930 I don't teach I coach. 09:03.750 --> 09:08.070 And coaching is very different to teaching and advising which not a lot of people seem 09:08.070 --> 09:13.370 to realize because the whole coaching industry has just become an absolute mess which is why 09:13.370 --> 09:14.830 I don't like to call myself a coach. 09:15.890 --> 09:21.290 Right well let me I want to make a few comments and you know let me also say that 09:21.290 --> 09:27.270 I think that psychotherapists are also the same kind of thing has happened in that industry 09:27.270 --> 09:31.950 because they're supposed to help you have insights so that then you can take action 09:31.950 --> 09:35.070 but people view it as they're doing everything for you. 09:37.250 --> 09:44.470 Right but what you mentioned about you know how your business I mean this is especially true 09:44.470 --> 09:49.170 of an entrepreneur is not separate or distinct from the rest of your life. 09:49.290 --> 09:54.630 It's when you you know have a typical corporate or blue collar job right you go there. 09:54.850 --> 10:00.070 It's at a totally different location that you don't ever go besides that time you punch in 10:00.070 --> 10:03.690 you punch out right that's a kind of a different experience. 10:03.690 --> 10:10.730 What we're talking about here right it's your goal right it's your entity it's your idea it's 10:10.730 --> 10:17.470 your passion right so of course it's going to be integrated in every aspect of your life and this 10:17.470 --> 10:23.630 you know plays out for me in my in my own experience exactly as you describe and perhaps 10:23.630 --> 10:28.790 even more so because I run my business out of my home so you know I'm going from a meeting 10:28.790 --> 10:38.910 you know right to a family meal and then back to another meeting and you know of course you have to 10:39.590 --> 10:44.310 make time in your schedule for all the things that you want to do but you have the ultimate 10:44.310 --> 10:52.390 flexibility and there's no time when I feel like I am you know a CEO versus a dad you know 10:52.390 --> 10:59.370 versus a friend it's they I just smoothly go back and forth between all those all those roles. 11:01.190 --> 11:05.050 Yeah yeah I mean it's the same it's the same for me and I think that's 11:05.050 --> 11:14.730 you know entrepreneurship is very very different to working for somebody else working for a company 11:14.730 --> 11:20.190 and I actually I actually don't believe a lot of people can be successful entrepreneurs 11:20.190 --> 11:25.130 which might be a little bit controversial because I know people say anyone can if they really want to 11:25.130 --> 11:33.590 anyone can be an entrepreneur I think in theory that's true but in all my experience what I've 11:33.590 --> 11:39.290 observed is that some people are just not they're just not kind of like wired for it they're not 11:39.290 --> 11:48.470 cut out for it yeah you know I spoke Laura what do you think like the main difficulties right 11:48.470 --> 11:55.490 or roadblocks that some of those people who aren't suited for it would experience like what's the 11:55.490 --> 12:05.250 barrier right for them thriving as an entrepreneur. I mean I think probably the biggest difference 12:05.250 --> 12:12.650 is that you are having to self lead you are having to self manage it makes me think this 12:12.650 --> 12:22.750 discussion makes me think about someone that I worked with a few years ago who was previously working 12:23.650 --> 12:30.590 for a company and was then trying to be like build a coaching business and they were just 12:30.590 --> 12:37.070 repeatedly like procrastinating not doing what they said they were going to do just in avoidance 12:37.790 --> 12:43.850 and when I talked to them about it they actually said to me well the thing is when I worked for 12:43.850 --> 12:49.750 someone else if I didn't do my work I would get in trouble and potentially lose my job 12:50.270 --> 12:54.670 and I'm like yeah but you're doing the same thing you are not making money because you are not 12:54.670 --> 13:02.210 doing the things but there's no other person kind of like that you're that you're like 13:02.210 --> 13:07.310 going to get in trouble with or you're going to sort of lose something and so it's kind of like a 13:07.310 --> 13:15.270 mindset thing where when you are on your own you don't have anyone giving you direction you don't 13:15.270 --> 13:23.510 have anybody that you that's going to pull you into an office and tell you that you're not 13:23.510 --> 13:30.670 performing or anything like that you are you're the boss and the employee that's a big change for a 13:30.670 --> 13:40.590 lot of people and I think that's where they struggle and also just being on your own it's not easy 13:41.530 --> 13:49.970 and I think also a lot of if we look at the I guess the sort of personal development and 13:49.970 --> 13:57.610 entrepreneurship space especially on social media there is a lot of narratives around 13:58.210 --> 14:04.390 it being easy to be an entrepreneur like we see this with all the courses 30 days and you'll be 14:04.390 --> 14:10.070 making 10k months they're everywhere it's like a joke with me and my other coaching friends like oh 14:10.070 --> 14:17.430 10k months program it's like when I was younger they had you know buy real estate with no money 14:17.430 --> 14:28.270 down yeah courses on qvc and such yeah and so there is this there has become this kind of 14:28.790 --> 14:35.190 belief that oh you just need to do a 30 day program or you just need to follow this other person's 14:35.190 --> 14:41.150 strategy and you will be really successful making lots of money helping lots of people 14:41.150 --> 14:43.830 and unfortunately it's just all bullshit 14:46.930 --> 14:53.430 it's not I think it's more like uh Ben Franklin you know 99 percent perspiration and 1 percent 14:53.430 --> 15:01.210 inspiration yeah it's a narrative that people believe and we like to believe it because humans 15:01.210 --> 15:09.990 have become conditioned to want quick and easy and that is then used by I mean we see it with 15:09.990 --> 15:18.190 all the sales and marketing gurus they all say make the offer seem easy make the results seem 15:18.190 --> 15:26.390 guaranteed um make it a no brainer all of this stuff that's what's being taught and so then people 15:26.390 --> 15:33.470 are selling their services with this narrative but it's a false narrative it's not actually true 15:33.470 --> 15:37.230 and having been an entrepreneur for 10 years and having worked with many 15:37.950 --> 15:46.070 I can tell you it is not it's just not true it takes time and it takes dedication and passion 15:46.070 --> 15:53.450 and drive to build a business and because people then realize oh actually I'm not getting these 15:53.450 --> 15:58.830 quick and easy results a lot of them give up and that's kind of like what I mean about 15:58.830 --> 16:05.410 entrepreneurship is so different like you have to be the the boss the leader and the employee 16:05.410 --> 16:12.630 you're doing it yourself and it takes time and so when people have this illusion 16:14.070 --> 16:18.250 that oh I just need to do a few things that this other person says and then I'm going to 16:18.250 --> 16:22.990 be making loads of money and it's going to be easy it doesn't ever transpire that way 16:22.990 --> 16:28.830 and then people get disheartened and and give up right and uh Laura it's it's the same exact 16:28.830 --> 16:34.570 thing with health right people want to stick to the allopathic system because it promises 16:34.570 --> 16:40.750 a quick fix but of course that's deception as you pointed out and many marketing and sales strategies 16:40.750 --> 16:46.650 are based on deception which is something that you know we don't want to engage in but let me 16:46.650 --> 16:53.150 summarize a few of the traits that you brought up that kind of will help people decide if you're 16:53.150 --> 16:59.390 cut out you know to be an entrepreneur and you certainly you know mention self-discipline 16:59.390 --> 17:08.190 and self-accountability right because there's no one else who will hold you accountable and of course 17:08.190 --> 17:16.290 you know with that comes risk and responsibility because if your ideas and your efforts don't 17:16.290 --> 17:22.170 succeed then you know it's your fault and of course you know you're you're not just 17:22.170 --> 17:26.480 risking your reputation but you know you're putting your money on the line because you're 17:26.480 --> 17:32.500 going to have to you know have some form of funding to operate any business even if it's 17:32.500 --> 17:37.660 only a couple of thousand dollars right and either you're going to borrow that and be 17:37.660 --> 17:44.740 responsible to pay it back or it's going to you know come out of your bank account so you 17:44.740 --> 17:51.740 have to be you know willing to learn from your mistakes and take the risk of losing and then 17:51.740 --> 17:55.960 I think finally you talked about really perseverance and commitment because 17:56.770 --> 18:02.420 you know chances are the first thing that you do is not going to succeed and you're going to have 18:02.420 --> 18:08.220 to then go back and try something different not necessarily a different business idea but 18:08.220 --> 18:14.920 you know change your offer change your strategy find you know new customers to sell to new leads 18:14.920 --> 18:20.480 etc your strategy for those things is going to you know be wrong or maybe inauthentic 18:21.420 --> 18:27.120 yeah absolutely and and I think you know one of the things that really helps with all of that is 18:27.120 --> 18:34.320 having a genuine passion if you're just doing it because you think it's just it's just an easy 18:34.320 --> 18:40.040 way to make money or it's just it's just a way to not you know to not have to work for the man 18:42.500 --> 18:47.960 no you have if you don't have the passion for what you're doing if you're not 18:49.280 --> 18:58.680 really enthusiastic and driven you just won't persevere I mean you can only persevere for 18:58.680 --> 19:04.500 so long doing something that you're not really passionate about like so it's like with coaching 19:04.500 --> 19:10.300 I've come across so many people who are like oh I've just left corporate I'm going to be a coach 19:11.320 --> 19:19.520 and then the first thing they do is look for a course on how to get coaching clients and they 19:20.260 --> 19:26.880 do their social media and they create a fancy website none of that is helpful but that's 19:26.880 --> 19:33.680 what everybody does in order to become a great coach you have to be really passionate about 19:33.680 --> 19:41.580 coaching and you have to get good at coaching if you are good at coaching and you're also good 19:41.580 --> 19:46.960 at building relationships with people that is all you need I don't have social media I don't have a 19:46.960 --> 19:53.860 website and yet I have clients because I have persevered and I'm deeply passionate about 19:53.860 --> 20:00.080 getting as great at coaching as I possibly can so it's about the craft what's your competency 20:00.700 --> 20:06.800 and many people are trying they're using sales and marketing tactics to get people in 20:07.500 --> 20:14.060 but then they can't deliver a high value service when you're able to be really really good at 20:14.060 --> 20:20.600 what you do and make and give value to people and they get value from it they continue working 20:20.600 --> 20:25.060 with you so they will renew but they'll also recommend other people to you which is really 20:25.060 --> 20:31.840 how I run my business so I did the opposite I mean to start with I did all the the call 20:31.840 --> 20:37.360 cities and the you know the social media and spent so much time doing that and it didn't get me anywhere 20:38.320 --> 20:43.680 and I've met so many other coaches and not just coaches but other types of entrepreneurs 20:44.360 --> 20:50.620 who have done the same thing and it does not work so you have to focus on getting really 20:50.620 --> 20:57.280 good at your craft and being really passionate about creating value and being of service to people 20:57.280 --> 21:05.840 and if that's your passion you will persevere if it's not you just won't do it right this is a 21:05.840 --> 21:11.900 really a super important point because you know now in the information age we do have access 21:11.900 --> 21:17.940 right to all this educational material and you know I think some of it can be useful when 21:17.940 --> 21:26.540 it's used as a tool but it is vital right that whatever you're offering in your enterprise right 21:26.540 --> 21:33.640 that you're planning on starting it has to be something of real value right it can't be that 21:33.640 --> 21:38.240 you just want to be an entrepreneur and you can sell this that or the other thing it's like 21:38.240 --> 21:44.260 that that thing is is the most important thing because that's what provides the value and 21:44.260 --> 21:49.920 you should focus on you know one are you capable of delivering that and you know two how can you 21:49.920 --> 21:57.020 increase it beyond what your initial expectations and that is what is ultimately going to attract 21:57.020 --> 22:02.540 customers those other you know tools that you mentioned you know like marketing and websites 22:02.540 --> 22:10.280 and such that's only to help new people find out about what you have that's so valuable it's not 22:11.000 --> 22:16.420 anything in and of itself right it only serves a purpose to spread the word 22:18.220 --> 22:24.660 yeah absolutely and I've you know everyone falls into that trap like I fell into it 22:24.660 --> 22:31.580 because I didn't understand entrepreneurship I didn't I didn't know what to do and so there's 22:31.580 --> 22:38.060 all these people selling all these amazing courses with all these testimonials which are 22:38.060 --> 22:43.540 probably you know made up or just their friends or whatever and there's all sorts of tricks and it's 22:43.540 --> 22:50.760 something I've been observing for many years like the tricks that people use what you see online 22:50.760 --> 22:56.960 most of it is nonsense and we don't like to believe that that's the case but it actually 22:57.720 --> 23:03.920 it actually really is and so yes being passionate and actually getting good 23:04.640 --> 23:16.760 at what you do logically is going to have more satisfied clients and it's going to result in 23:16.760 --> 23:23.240 people recommending you if if someone comes to you because you've got great a great sales tactic 23:24.200 --> 23:27.160 but then they don't get value well they're not going to renew 23:27.900 --> 23:31.480 like if I think about my business they're not going to renew and they're not going to 23:31.480 --> 23:35.500 send anybody else my way because they're going to think well that wasn't very good 23:36.360 --> 23:41.160 it's like if you went to a restaurant and the food was absolutely terrible would you go and recommend 23:41.160 --> 23:47.380 it to your friends would you go back to the restaurant no you wouldn't but if you go to a 23:47.380 --> 23:54.500 place it could be a holiday destination it could be a a restaurant if you go somewhere that's 23:54.500 --> 24:00.140 amazing you tell people about it right you're not being you're not even being paid to tell 24:00.140 --> 24:04.880 people about it you just want to tell people about it because it was great and do you know there's a 24:04.880 --> 24:12.780 term business there's a kpi in business exactly related to that your net promoter score right and 24:12.780 --> 24:19.640 what that is is would your customers recommend you to someone else and I think that is an 24:19.640 --> 24:26.500 excellent way you know to assess are you really providing value you know and it's a good marker 24:26.500 --> 24:35.840 of success absolutely I would say it is the marker of success because you know if you're 24:35.840 --> 24:41.740 getting people coming in because you've got this really great sales funnel and you're using you 24:41.740 --> 24:48.560 know manipulation tactics which is really what sales is to you know to get people interested 24:49.320 --> 24:54.600 okay that's fine if you're able to deliver because then they'll be happy and then they'll 24:54.600 --> 24:58.600 recommend you but what's happening with a lot of people is and I've spoken to so I've done 24:58.600 --> 25:04.200 lots of research projects and spoken to so many people about this they do these courses it doesn't 25:04.200 --> 25:11.400 really work um and so they don't recommend it to anybody else but then the person is getting 25:11.400 --> 25:17.220 more people coming in because their sales and marketing is so effective so they do some of 25:17.220 --> 25:23.700 these people do make money because what they're really selling is hope people are desperate oh 25:23.700 --> 25:29.360 I need to make money and then there's this easy like wonderful strategy that you're going to learn 25:29.360 --> 25:35.280 and it's all going to be great people get drawn into that because it's it's it's not they're not 25:35.280 --> 25:42.620 marketing on what's real it's marketing hope and it just doesn't work for most people then 25:42.620 --> 25:48.960 they end up wasting their money um which I've done myself and it's it's a real shame like 25:48.960 --> 25:56.420 we need to just get back to basics if you think about like logic and what like the basics it makes 25:56.420 --> 26:01.380 sense to just get really good and be really passionate about what you do and actually deliver 26:01.380 --> 26:09.740 value it's so simple but hardly anybody seems to talk about that because that doesn't really sell 26:09.740 --> 26:14.980 you know if I say well you know you can become a coach but you're going to have to like get 26:14.980 --> 26:19.540 super good at coaching you are going to have to study and practice and do loads of sessions with 26:19.540 --> 26:24.200 people and you're just going to have to keep going and it's going to take you years people going to buy 26:24.200 --> 26:32.640 my course no but it's the truth yeah you're absolutely right and I think you know we have 26:32.640 --> 26:40.260 some examples like this that we've all experienced in life um like when you know a new restaurant 26:40.260 --> 26:46.780 opens up but they do things totally different they don't advertise but suddenly like everybody 26:46.780 --> 26:52.880 knows about it and there are lines down the street right we've we've seen that and why is that right 26:52.880 --> 27:00.340 it's because what they're offering is distinct and of high value right people go and eat it 27:00.340 --> 27:07.220 and they want more and then they tell their friends about it right and that's the kind of 27:07.220 --> 27:13.940 um you know strategy for growth that we want to achieve here we don't want to take shortcuts use 27:13.940 --> 27:23.440 you know uh gimmicks and tactics right we we want the product to be so good that people come running 27:23.440 --> 27:32.180 for it absolutely and there's there's a great book by um Cal Newport um he's the author of 27:32.180 --> 27:39.160 Digital Minimalism which is probably what people know him for but um he has a book called uh So Good 27:39.160 --> 27:44.780 They Can't Ignore You and it's about this is what it's about it's about get get so good 27:45.800 --> 27:53.240 get so competent at what you do that people can't ignore you and that's the key to a 27:53.240 --> 27:58.860 long-term business you know if you just want to make a quick buck short term designing a course 27:58.860 --> 28:01.700 using all these tactics to sell it you'll probably make some money 28:02.820 --> 28:07.940 but it's not going to last it's not going to be a sustainable business and I think the best 28:07.940 --> 28:15.360 business is is is one where over time people actually refer you and when I look at my I mean 28:15.360 --> 28:19.980 my clients tend to be like really successful entrepreneurs um you know who have already 28:19.980 --> 28:28.820 already pretty experienced um but most of their business comes from relationships and referrals 28:28.820 --> 28:35.460 right that's the common theme if I look at all the coaches I know the vast majority of coaches 28:35.460 --> 28:46.480 do not make hardly any money they just don't the ones I know who do they are they have the 28:46.480 --> 28:51.840 same approach that I have so so I look for patterns you know I look for like commonalities between the 28:51.840 --> 28:56.160 people that aren't doing very well the people that are doing really well what does that look like 28:56.160 --> 29:06.040 and that is one of the characteristics that um that I've seen very well and you know that 29:06.040 --> 29:11.200 you're saying that comes about because the coaching services they provide actually get people 29:11.200 --> 29:18.960 the results they're looking for and uh and they tell other people about it yeah and and even 29:18.960 --> 29:23.880 you know like with like my approach your people say well hang on you're not on social media how 29:23.880 --> 29:29.160 on earth do you how on earth do you get clients and I say to them before social 29:29.160 --> 29:34.340 media how do you think one would get clients and they say and they and they think about it and 29:34.340 --> 29:45.440 they say um relationships yeah right that's how what you know it's who you know it starts with 29:45.440 --> 29:51.700 relationships like it and it's it's like you know keep it simple I literally just meet people 29:52.280 --> 29:57.420 yes I have referrals now because I've been doing this for a while but but even even still I will 29:57.420 --> 30:02.400 meet people it might be through networking events or maybe someone sort of just connects me with 30:02.400 --> 30:09.300 someone else who's thinking about maybe maybe I could do with some help and I don't have a sales 30:09.300 --> 30:15.720 pitch I don't have a sales strategy I don't do marketing I literally have a chat with them 30:16.680 --> 30:25.120 and then if I think that they're like serious about change and I think that it's something I 30:25.120 --> 30:33.060 can help them with I offer them a complimentary two-hour session a deep dive session and I coach them for 30:33.060 --> 30:42.680 two hours to give them the experience and if they want more of it they know what they're paying for 30:42.680 --> 30:47.800 because they've just had two hours of it so I think giving people the experience of a service 30:48.180 --> 30:55.760 is much more powerful than telling them about it and putting out loads of social media posts 30:56.680 --> 31:03.180 you're not getting the experience it's like if you tell someone about a restaurant 31:04.000 --> 31:12.580 and what the food is like versus them actually eating the food what's going to give them the 31:12.580 --> 31:20.220 the best experience when it's eating the food because then you know what it actually tastes like 31:20.220 --> 31:24.720 rather than someone telling you what it tastes like and so that's literally all I do and because 31:24.720 --> 31:33.940 I do add value because I am competent most of the time people say I'm in so I don't need social 31:33.940 --> 31:39.320 media or websites or anything because I just meet people and have conversations and offer them 31:39.320 --> 31:44.900 sessions so I think the principle there I know I'm talking about coaching but the principle 31:44.900 --> 31:51.940 applies to any service business give people a taster give them right I can you know like in my 31:51.940 --> 31:58.440 business right where I do occasionally work individually with clients but mostly I teach 31:58.440 --> 32:06.440 groups right through workshops and courses and but in order for people to experience that 32:06.440 --> 32:13.300 like in your model I don't offer them a two-hour you know one-to-one experience but I do give them 32:13.300 --> 32:21.480 my protocol and I do give free master classes so that they could see what my teaching is like 32:21.480 --> 32:29.280 they can see how it is developed into a clinical protocol that they could you know use to improve 32:29.280 --> 32:35.620 their health and then they decide right if they think that that approach is good for them and 32:35.620 --> 32:41.580 then right the opportunity is there to engage in it at a variety of different levels depending on 32:41.580 --> 32:49.300 you know where they're at and what they want to do yeah I'd like to also I'd like to give an out 32:49.300 --> 32:56.400 for people who may be realizing at this point that they're not cut out to be entrepreneurs or 32:56.400 --> 33:06.940 maybe they do want a rather quick influx of money but not in a way that they would be cheating and lying 33:06.940 --> 33:15.000 and stealing and you can find right someone who already has a valuable product and service 33:15.800 --> 33:22.000 and work with them or work for them right and if you are working in something like sales if 33:22.000 --> 33:29.040 it's a high ticket item like many coaches right charge thousands of dollars because they bring that 33:29.040 --> 33:37.720 value to their clients if you sell for them right you could potentially make pretty good money in a 33:37.720 --> 33:44.020 very short period of time right so there are opportunities for everyone out there and to stay 33:44.020 --> 33:53.040 in the truth space like I personally in my business right I've hired I think I have nine or ten people 33:53.040 --> 34:02.720 on my team right now and they all get to follow you know the same kind of spiritual path but working 34:02.720 --> 34:07.880 for someone else without the pressure or the all-encompassing aspect of being the entrepreneur 34:08.740 --> 34:15.920 yeah absolutely there are there are different ways to do it and I think being open to that and again 34:15.920 --> 34:21.960 this is about your mindset it's looking at possibilities what are the potential opportunities 34:21.960 --> 34:31.160 and being open to those I think is really really really important and yeah collaborations being part 34:31.160 --> 34:38.520 of a team of somebody else who's already doing well those are those are still ways that you can 34:39.220 --> 34:46.460 work for yourself in a way and and and earn income it doesn't have to be one person completely on their 34:46.460 --> 34:52.560 own but that requires an open mind and I think you know really being able to spot opportunities 34:52.560 --> 35:03.220 and being open to opportunities and being flexible I think is another important thing and you know this 35:03.220 --> 35:09.560 really speaks to when I say mindset you know it's I guess it's it's really what I call the inner 35:09.560 --> 35:16.660 landscape so it's our it's our beliefs it's our thoughts it's our it's our emotions it's our 35:16.660 --> 35:26.020 level of you know our level of kind of inner development that really kind of sort of influences 35:26.020 --> 35:34.500 all determines how what we actually produce and how we how we actually perform again everyone's 35:34.500 --> 35:46.740 looking for the strategy the hacks the process the tactics that's all fine and there's there's value to 35:46.740 --> 35:54.300 that but if you give for example let's say it as an example there's a sales like the best sales 35:54.300 --> 36:02.300 script in the world so you're a sales person and you are given the best sales script in the 36:02.300 --> 36:09.000 world that's been super effective for other people and that alone is not going to make you 36:09.000 --> 36:16.980 successful it's how you deliver it it's how you come across it's your energy it's whether 36:16.980 --> 36:26.460 you believe in the service or the product it's it's how you speak it's everything and so if 36:26.460 --> 36:31.120 you have like someone who doesn't they've got a sales script they don't really believe in 36:31.120 --> 36:35.780 what they're selling they don't have confidence they're not really that passionate about it 36:36.940 --> 36:45.180 they're nervous their energy isn't great is that sales script going to be effective no 36:46.720 --> 36:54.260 so yeah the tactics is stuff it's only half of the picture right because they're you know when we 36:54.260 --> 36:59.500 interact with people and and when we put out things to the world right we are projecting 36:59.500 --> 37:04.780 that energy I think we've all had the experience you know when we're maybe in a group setting 37:04.780 --> 37:09.780 having a lively conversation and then suddenly someone walks in the room and everyone goes quiet 37:10.460 --> 37:16.560 right it's that's because that you know individual just walked into the room is bringing 37:17.180 --> 37:22.260 something totally different it doesn't match the energy right and and that's the experience 37:22.260 --> 37:27.240 when when you're doing it you know for the wrong reasons like to please someone else or 37:27.240 --> 37:33.620 just to make a quick buck or you you don't have internal confidence you're you're just 37:33.620 --> 37:39.760 filled with doubt or you feel useless but you know but you're not honest with yourself or 37:39.760 --> 37:45.140 confronting those things then whatever you put out there is not going to attract the people that 37:45.140 --> 37:51.540 you wanted to a hundred percent and this is why you could give 10 people the same like 10 people 37:51.540 --> 37:59.100 could go through the same course for example learning the same strategy do this do that so they 37:59.100 --> 38:08.920 have the kind of like practical this is what you do and some of those people will do it well and get 38:08.920 --> 38:15.200 success from it and other people will get nothing from it and that is because of their inner 38:15.200 --> 38:23.260 landscape and that's the bit that a lot of people miss and most people don't like looking at that 38:23.260 --> 38:29.020 because it's the uncomfortable stuff it's like oh i have to change no i just want the strategy 38:29.020 --> 38:36.360 i just want the tactics i just want the 10 step plan but if you don't do the inner work 38:37.240 --> 38:43.020 it doesn't work and so that's the that's the that's the work that i mean that's really 38:43.020 --> 38:49.100 the work i do it's it's inner work and helping people you said this earlier like helping people 38:49.100 --> 38:57.740 to figure out a way that's best for them and what feels aligned for them because the problem with 38:58.460 --> 39:07.300 following other people's strategies and processes and ways of doing things is that it may not 39:07.900 --> 39:17.340 be aligned with you it may not be the best way to even do it and so you know as a coach i i spend 39:17.340 --> 39:25.820 most of my time just asking questions that's the foundation of coaching is questions because 39:25.820 --> 39:33.240 when you ask questions you get awareness you get insights you start to realize things you 39:33.240 --> 39:39.160 start to be able to figure things out for yourself rather than outsourcing your authority 39:39.160 --> 39:46.800 to someone who's claiming to be a business guru and telling you what to do right and this i think 39:46.800 --> 39:51.760 is a fundamental issue not just in entrepreneurship but in the world and i'm sure you degree is the 39:51.760 --> 39:59.100 outsourcing of authority absolutely it's works the same way in my consultations uh for most of 39:59.100 --> 40:06.860 the time i'm asking questions and and you know listening and that elicits all the important 40:06.860 --> 40:13.440 information and then i you know see the same forces it intervene and that's you know when 40:13.440 --> 40:20.120 people don't end up meeting their ultimate goals very successfully there are ultimate 40:20.120 --> 40:26.100 truths right related to this and we're kind of getting at that at the at the base layer 40:26.480 --> 40:34.440 so to speak so and you know in my own experience in business so of course like i would never allow 40:34.440 --> 40:43.300 like gimmicks or deception but you know there are legitimate marketing strategies so i have 40:44.180 --> 40:50.560 implemented some of those i have professional copywriter you know write some emails that would 40:50.560 --> 40:59.480 follow those strategies and then other times i put all that aside and just write from the heart 41:00.700 --> 41:05.880 about what it is because of course i have the passion and belief about what i'm doing and i'm 41:05.880 --> 41:13.680 just conveying that you know to those people and it's always more successful when i do that 41:13.680 --> 41:20.660 and of course less expensive yes but um you know where you have come to in this right 41:20.660 --> 41:28.920 introducing the inner work it almost makes me think like are you kind of combining the role of you 41:28.920 --> 41:37.780 know uh coaching with spiritual mentorship and is that maybe a way uh to describe the creative 41:37.780 --> 41:43.620 partnership model well when i say creative partnership i mean i mainly say it because 41:43.620 --> 41:48.060 i just don't like the term coaching because because as i said the whole coaching industry 41:48.060 --> 41:53.060 has become a mess and people don't really understand what coaching is and so when you use the term 41:53.060 --> 41:59.000 coaching they're interpreting that in their understanding or maybe they've come across 41:59.000 --> 42:03.880 somebody else who says they're a coach who's like terrible and offering some dreadful course 42:03.880 --> 42:07.700 which isn't coaching and so that's kind of why i don't really like using the term but 42:07.700 --> 42:12.980 what i'm really doing is i'm co-creating so i am helping people it's like what do you want to create 42:12.980 --> 42:17.180 like what kind of life do you want to create it can be to do with your health it can be to do 42:17.180 --> 42:22.880 with your business it can be to do with um just your happiness like anything it's like 42:22.880 --> 42:28.380 where are you now what is it you want to create and i work with them side by side 42:28.380 --> 42:38.900 to create so it's a creative process because we are actively creating a new reality we're creating 42:38.900 --> 42:44.520 whatever it is that they that they want and what they say they want isn't usually what they actually 42:44.520 --> 42:49.500 want so that's part of the process because at the start you have to establish what are you 42:49.500 --> 42:56.580 actually true what does your heart really want um often our wants are what we think we should 42:56.580 --> 43:05.940 want or what society wants and so earlier in my career i would um work with people that would 43:05.940 --> 43:12.980 say i want this and then they just wouldn't do the work and what i realized was it's because 43:12.980 --> 43:19.120 they don't really want it yes um and so it's really important i think for everybody to to 43:19.120 --> 43:25.420 step back from all the noise online and what everybody else is doing and to really spend 43:25.420 --> 43:32.060 time with yourself and work out what what kind of life do i want what kind of business that i want 43:32.060 --> 43:38.520 what is it i really want to do like truly without the influence of others because when we're 43:38.520 --> 43:45.520 constantly being bombarded by the views of others which if you're on social media at all like 43:45.520 --> 43:51.500 it's never ending it's very challenging to actually connect with your heart and to 43:51.500 --> 43:58.300 to decide what you want because you're so influenced by everyone around you whether it's 43:58.300 --> 44:04.640 physically around you or whether it's online we get sucked in oh yeah i want that and it's 44:04.640 --> 44:09.840 actually deep down not really what we want it's the shoulds it's the conditioning it's it's all 44:09.840 --> 44:14.040 of that stuff so i do think that's a very important thing whether they're an entrepreneur or not 44:14.700 --> 44:20.080 i think it's really important for everybody to figure out in my heart like what are what 44:20.080 --> 44:26.860 are i really what do i want like truly um and i think that's that's the starting point 44:26.860 --> 44:32.120 when you're honest about what you want and you're willing to be honest with yourself 44:33.520 --> 44:39.620 then you can move forward and create it if you don't then you're just spending time energy and 44:39.620 --> 44:44.160 money trying to create something that actually deep down you don't want which is a waste 44:45.780 --> 44:52.920 this really reminds me of a lesson um that i learned from neil kramer who uh is a spiritual 44:52.920 --> 44:59.380 teacher and he talks about like that you know the institutions uh of our society right that 44:59.380 --> 45:07.260 surround us as we come into the into the world present us a menu of choices of what to want 45:07.860 --> 45:14.500 how to achieve it right how to spend our lives and that that even though there may be thousands of 45:14.500 --> 45:23.700 choices it is really a limiting construct because we can be free to choose any path we want of course 45:23.700 --> 45:30.320 as long as it doesn't infringe upon someone else's path um but uh we don't have to stick 45:30.320 --> 45:36.340 to you know these things and and if you really ask yourself these questions you know why am i 45:36.340 --> 45:45.320 doing this is it really just to meet the demands of our culture or is it really you know in some way 45:45.320 --> 45:50.800 or is it is it really your personal goal and your personal journey and that's that's what we 45:50.800 --> 45:58.260 want it to be for you absolutely absolutely and and you know this is the key it's questions 45:58.260 --> 46:05.240 you know as people who are kind of like on the awakening path and we love to question all 46:05.240 --> 46:12.840 the stuff that's going on out there right yes but we all love to do this is something i've noticed 46:12.840 --> 46:18.740 with the sort of truth and freedom community oh we love that we all say question everything 46:19.280 --> 46:22.640 but we don't question everything we question everything that others are doing 46:23.760 --> 46:30.140 but the real power is when we start questioning within and asking ourselves 46:31.880 --> 46:38.500 the fundamental questions like why am i doing this what is it i truly want um even when we say things 46:38.500 --> 46:44.140 like analyzing like what do i mean by that like that's another thing i notice people say things 46:44.140 --> 46:52.280 all the time and i ask them what do you mean by that and you know the the interesting answer 46:52.280 --> 46:57.100 which is what most people respond with is i don't know 46:59.700 --> 47:03.960 i'm like you are literally saying things but you don't know what you actually mean 47:04.940 --> 47:08.700 oh i've never thought about it no well that's the power of questions 47:09.680 --> 47:13.880 because if you're not asking yourself the questions like why am i doing that 47:14.960 --> 47:21.340 like what does that mean like why am i saying that like it's it's that self-awareness you're 47:21.340 --> 47:26.880 you're building that self-awareness um in addition to having the external awareness 47:26.880 --> 47:31.880 and i think this is a big challenge i've spoken about this for years but i think i still think 47:31.880 --> 47:38.100 this is a big challenge for people who are more freedom minded um and on that awakening path is 47:38.560 --> 47:46.140 um awakening is not just being aware of all of the evil nefarious agendas of the world 47:46.140 --> 47:53.320 and what's going on and what's happening and what's coming that's only half of it like true 47:53.320 --> 47:59.700 awakening is awakening to yourself it's asking those questions of yourself being honest with 47:59.700 --> 48:04.760 yourself and looking at yourself in the mirror um and that's uncomfortable 48:06.020 --> 48:12.920 and we don't like discomfort and so i think that willingness to be uncomfortable 48:14.140 --> 48:22.120 is really really important for anyone who wants to create any kind of change in their life it's 48:22.120 --> 48:28.360 it's really a willingness it's not that they can't it's are you ready like are you ready and willing 48:29.680 --> 48:37.620 to actually look within and make the changes that are required in order for you to create a different life 48:38.740 --> 48:45.780 you know laura this is uh really such an important point um i was very fortunate that when i started 48:45.780 --> 48:52.980 you know waking up to the truth that i had a good friend who encouraged me to also look 48:52.980 --> 48:59.520 at the self and the spiritual aspects and i think there are some psychological traps in the 48:59.520 --> 49:06.000 waking up process because you know one is that it's very easy to fall into fear and paranoia 49:06.000 --> 49:11.340 because you're now learning that there are so many kind of dark forces working against you 49:11.340 --> 49:21.520 yeah and um you know the other aspect of it is that you feel a sense of victimhood 49:21.520 --> 49:27.940 right because you've been played taken advantage of um et cetera prevented from realizing your full 49:27.940 --> 49:35.240 potential and that draws you away from looking at your own role right saying though you know 49:35.940 --> 49:43.300 all this is true but i also remained ignorant to these uh i you know went on playing the charade 49:43.300 --> 49:49.840 even though maybe i had a sense that something wasn't right like you described um before and 49:49.840 --> 49:56.100 now i have to look at myself and rethink how i'm going to approach life and that's i think what you're 49:56.100 --> 50:02.740 you're saying has to be the starting point um in order to be successful not just in business but 50:02.740 --> 50:12.020 in any major pursuit that you have going forward yeah absolutely and i i do i do think that um 50:12.020 --> 50:16.800 you know awakening as you know is a process right so we go through different phases and i 50:16.800 --> 50:23.280 think there is always a phase for everybody going through this process which is like despair 50:23.840 --> 50:29.860 and oh my goodness like i can't it's like your whole worldview like everything is being 50:29.860 --> 50:35.520 shattered and like you can't believe how much like awful stuff is going on and like no one else 50:35.520 --> 50:42.320 sees it and we've all been through this i think it's a natural phase i don't think it's something 50:42.320 --> 50:50.280 to that's wrong i think it's a natural part um kind of the earlier part right it's just like 50:50.280 --> 50:55.760 the grief process in a sense right well essentially it is the grief process if you think about it 50:55.760 --> 51:01.620 because you're kind of grieving the world you thought you knew you're grieving what you believed 51:01.620 --> 51:08.560 so there is a there is a an element i think of of grieving and i think it's important that we 51:09.040 --> 51:14.860 that we go through that stage i also think a lot of people get stuck in that stage as you kind of 51:14.860 --> 51:22.200 just alluded to and then they're not creating what they want um my observation over the last 51:22.820 --> 51:31.680 few years is that having spoken with many many uh aware um entrepreneurs or people trying to be 51:31.680 --> 51:40.660 entrepreneurs um most of them are broke and yet the people who are like not awake and are just 51:40.660 --> 51:48.140 doing all the sort of matrix normie things they're all making money and it's like guys like we are if 51:48.140 --> 51:54.640 we're gonna create a new world um and you sort of mentioned this earlier it's like we have to 51:54.640 --> 52:03.140 work to create and to create abundance and you know not let this awakening actually be a 52:03.140 --> 52:10.400 a detrimental thing to us personally um so i do think you know yeah we go through those kind 52:10.400 --> 52:18.160 of like oh the dark stages and the you know the horrors and we've all been there um but 52:18.160 --> 52:26.260 then is the time to to start looking at at yourself and in what way do you need to change 52:27.230 --> 52:33.920 in order to create what you actually want and you know one of the aspects of that is 52:34.670 --> 52:40.860 that i've certainly noticed even with super successful entrepreneurs is the distractions 52:41.280 --> 52:48.120 these days the distractions particularly of social media it is such a big problem for 52:50.000 --> 52:54.700 new entrepreneurs and really established successful entrepreneurs like the kinds of 52:54.700 --> 53:04.440 people i've been working with for years who have done super well um social media and digital 53:04.440 --> 53:10.080 distractions never used to be a big problem for them but it is now i literally had a 50 year old 53:10.080 --> 53:18.580 client that was addicted to tiktok multi-million dollar business super successful like being an 53:18.580 --> 53:27.580 entrepreneur for like 30 years and was struggling because constantly on tiktok also instagram also 53:28.280 --> 53:37.200 x that is a big problem for i would say most people these days it's it's so so 53:38.340 --> 53:46.660 really for me it's about having um boundaries that every single client i work with a big part 53:46.660 --> 53:52.420 of it is boundaries boundaries with yourself boundaries with others being willing to say no 53:52.420 --> 54:00.860 to what's not not aligned with uh the creation of what you want so is it in service to the 54:00.860 --> 54:07.260 life you want to create if the answer is no say no to it that is one of the most challenging 54:07.260 --> 54:12.120 things for people i found in my experience they are constantly saying yes to things which are not 54:12.120 --> 54:19.620 aligned distractions all sorts of things and that's taking their time and energy and focus away 54:20.440 --> 54:27.600 from where they actually want to go so that's that's a major thing gosh i get you know i am 54:27.600 --> 54:34.700 getting pulled all the time right to be more involved in social media and i am keep resisting 54:34.700 --> 54:42.260 because you know and it's not to me it's not an addiction maybe there was a time when i was uh 54:42.260 --> 54:50.320 you know really into it many many years ago but i pretty much avoid it you know unless someone 54:50.320 --> 54:57.920 else pulls me in i spend you know most of my free time learning about different subjects 54:58.760 --> 55:05.040 you know that i am passionate about that i feel will be helpful for me to navigate the world but 55:05.040 --> 55:09.760 you're right this is a major thing and you know it's like oh you can make so much more money 55:09.760 --> 55:15.220 if you do this and you know it it certainly can't help but you know what's the price 55:15.220 --> 55:21.000 you're going to pay where how do you balance it right because i think you can use it as a 55:21.740 --> 55:29.160 business tool to communicate but um you don't want to fall into that trap of getting too tied 55:29.160 --> 55:36.060 up in it and also like the trap of you know the ego right because you you get notoriety 55:36.060 --> 55:40.640 and recognition and then you know then you want more of that right you want more fame 55:41.160 --> 55:48.720 and that is not related to you providing a quality high value product or service to people 55:48.720 --> 55:55.940 yeah absolutely and this is where we get thrown off corvus and it's why i you know i don't spend 55:55.940 --> 56:04.460 much time consuming content from other people because it does influence you being on social 56:04.460 --> 56:10.820 media because it's designed to be so addictive it does affect you it does influence you and so 56:11.340 --> 56:20.040 spending regular time alone um you know in the quiet just i think really helps you to just stay 56:20.620 --> 56:25.860 centered it helps you to stay on your path if you're spending all day looking at what 56:25.860 --> 56:29.520 this person's doing this person's doing this strategy that strategy you're getting pulled 56:29.520 --> 56:35.560 all over the place and it takes you away it makes you ungrounded and then you're looking at well yeah 56:35.560 --> 56:39.260 but this person says this and then this person says to do something different and then we get really 56:39.260 --> 56:45.640 confused and then we say we're not clear we don't know what to do if you cut out all the noise 56:45.640 --> 56:53.140 and actually sit with yourself you'll figure out what to do so i think the avoid the minimization 56:53.140 --> 57:01.700 of consumption so that you can focus on creation is really important and when i'm working with clients 57:02.520 --> 57:10.040 the thing that i you know a sort of consistent theme is i didn't have time to do that right oh 57:10.040 --> 57:14.920 well yeah i know i said i'd do that but i didn't have time or or i might give them a sort of exercise 57:14.920 --> 57:22.380 to do on their own and i didn't have time to do it and um they hate me for this but i love 57:22.380 --> 57:32.140 doing it i say to them okay can you go into your um into your phone oh no yeah the kiss of death right 57:32.140 --> 57:38.420 here and and look up the um screen time and then click on social media and send me a screenshot 57:38.420 --> 57:44.260 and the look on their faces it's like because they know they know the reason that they didn't 57:44.260 --> 57:48.480 have time because there's no such thing as didn't have time it's just what's important to you 57:48.480 --> 57:53.060 what are you spending your time doing so the reason you didn't have time to do that one-hour 57:53.060 --> 57:57.460 exercise is that you spent 10 hours on social media this week 57:59.720 --> 58:06.740 and they're like i think it's probably more like 10 hours a day but but but imagine if you take 58:06.740 --> 58:13.440 that time like even if you're only spending two hours looking at content right a day that's 58:13.440 --> 58:22.520 14 hours a week that you could be focusing on developing your skills meeting people building 58:22.520 --> 58:30.120 relationships like working on your business like having fun like doing anything other than 58:30.760 --> 58:37.300 just consuming this content it's and like you said earlier it's it's it's it's about okay what's 58:37.300 --> 58:44.380 the downsides so you might say well being on social media i kind of um you know i learned some stuff 58:44.880 --> 58:50.760 okay cool you could spend 24 hours a day learning stuff and you never learn everything 58:51.580 --> 58:56.920 but what's the downside oh well i didn't do this and then i forgot to do this and then i 58:56.920 --> 59:04.260 didn't have time to do this um there's there's always kind of upsides and downsides 59:04.920 --> 59:10.980 to everything so you have to look at what's it costing you even if you're gaining something 59:10.980 --> 59:16.940 from it what's it costing you like is it is it really a priority and i and i truly think that 59:16.940 --> 59:22.360 the digital addiction that most people have is one of the biggest factors that is holding them 59:23.000 --> 59:30.620 holding them back from um from actually taking action and moving their business and life forward 59:32.140 --> 59:39.040 well i i certainly couldn't agree more um laura this is uh really been um such an informative 59:39.040 --> 59:45.500 discussion and i think it really you know not only gives people an idea of uh what they're 59:45.500 --> 59:50.840 getting themselves into when they're uh thinking of starting or running their own business but 59:50.840 --> 59:57.040 um i think we can also see clearly how the work that you're doing will benefit people 59:57.040 --> 01:00:02.100 in all aspects of their life it's not limited to the scope of business right it's not 01:00:02.880 --> 01:00:10.100 teaching marketing strategies right it's really more about helping people create a life that 01:00:10.100 --> 01:00:15.980 is going to you know result in happiness for them and i think we're very appreciative of that 01:00:15.980 --> 01:00:21.880 can you um tell people and we'll have everything linked below you know how they go about 01:00:22.520 --> 01:00:29.000 getting a discovery call with you and where they can learn more about you know what you 01:00:29.000 --> 01:00:35.060 are thinking and writing okay so there's there's two things so the only thing i have the only 01:00:35.060 --> 01:00:40.680 kind of online presence i really have is sub stacks i recently started a sub stack called 01:00:40.680 --> 01:00:46.380 contrarian musings and uh that's me just sharing my thoughts on all sorts of different 01:00:46.380 --> 01:00:52.740 things but particularly around uh the stuff that we've you know been talking about um so yeah 01:00:52.740 --> 01:00:56.680 you could maybe share the link to that as i said i don't have a website at the moment or 01:00:56.680 --> 01:01:03.100 anything anything else um and uh to contact me uh the only way to contact me is by email 01:01:03.920 --> 01:01:12.000 so that's just laura jane bolton at protonmail.com um yeah that's it that's all right well 01:01:12.760 --> 01:01:18.560 very brave of you to give out the email i hope it doesn't get too flooded but uh you know folks 01:01:18.560 --> 01:01:27.240 definitely do reach out if this appeals to you um because uh laura has a lot to offer well 01:01:27.980 --> 01:01:35.100 thank you everyone so much for um tuning in and i know this has been very valuable information 01:01:35.100 --> 01:01:38.720 and i can't wait to see you on the next true health report 01:01:39.680 --> 01:01:46.280 even if you're doing your best to live clean you're still being exposed from off-gassing furniture 01:01:46.280 --> 01:01:53.380 and plastics in your food to synthetic fibers personal care products and even medical imaging 01:01:53.380 --> 01:02:00.280 procedures especially fat soluble chemicals these toxins don't respond to your average detox 01:02:00.280 --> 01:02:05.580 they settle deep in your tissues and you need the right tools to clear them out 01:02:05.580 --> 01:02:13.580 that's why i created the ultimate detox protocol a free 30-day roadmap that teaches you a serious 01:02:13.580 --> 01:02:21.500 nature-based detox using pine targeted nutrition and a focused daily plan you'll choose the 01:02:21.500 --> 01:02:27.960 cleansing diet that fits your needs support your elimination pathways and take action against 01:02:27.960 --> 01:02:34.120 the toxin load that's been holding you back many people who've done this protocol have reported 01:02:34.120 --> 01:02:40.880 major improvements in energy focus digestion and even long-standing symptoms they thought 01:02:40.880 --> 01:02:46.620 they'd have to live with forever unfortunately i can't share the full scope of results people 01:02:46.620 --> 01:02:54.080 have experienced using this protocol not on this platform if i did the video would surely be taken 01:02:54.080 --> 01:03:01.340 down but trust me it is incredibly powerful downloaded for free at the link in the show 01:03:01.340 --> 01:03:08.900 notes your health is your responsibility and this is the best place to start thanks for listening 01:03:08.900 --> 01:03:12.220 and i'll see you in the next true health report